At BYD we are all about showing the world the value of your innovation or new idea.
“When you undervalue what you do, the world will undervalue who you are.” ― Oprah Winfrey
Where is the value?
This is the question I keep asking my clients. What I have come to realize is that most of us are so defined by the external environment that we forget to ask ourselves these questions and it becomes lost to what’s explainable and understandable by the outside world. However, if you are doing something new you can’t expect others to see it by using analogies (see this YouTube video by Elon Musk) you have to go to the lowest level of where that value started. It is through your experiences and observations.
“First principles thinking is the act of boiling a process down to the fundamental parts that you know are true and building up from there.” – Elon Musk
We work with you to unravel the first principles that brought you to your idea and reconnect them to determine the core potential.